Pinterest is one of our biggest sources of blog traffic, sales and potential clients. It isn’t hard to add in any of these 3 Pinterest tools either!
3 Powerful Pinterest Tools for Growing Your Business
1. Pinterest Analytics
Using Pinterest Analytics help you see which posts you’ve made are the most popular. You can see how many repins, clicks and likes you’ve had on each pin. This is important because you can start creating similar pins and content based off of what is working on Pinterest already!
You can also dig deeper into your audience! You’ll be able to see what country your audience is from and their interests! That means you can tailor your content based on their interest not only on your blog but also on Pinterest with additional boards.
Without using Pinterest Analytics – you are basically throwing a lot of content onto a wall and seeing what sticks. Analytics can give you a guide to what works best and save you hundreds of frustrating hours trying to figure out “what works.”
2. Collaborative Boards
Collaborative boards are also called group boards, shared boards or community boards. It just means they have more than 1 contributor.
You’ll be able to tell it’s a collaborative board because of the 2 people at the top right of the board. You’ll be able to see how many contributors there are when you click on the board on the top left.
Collaborative boards bring likeminded people together and create a high-quality board on a topic. It also can help you reach new people because that board appears on any contributor’s Pinterest board!! In addition, if someone clicks “Follow All” you’ll gain a new follower!
This helps your pins be seen and repinned more which leads to an increase in blog traffic and sales!!
You can create a collaborative board just like any other board, but you can add “contributors” when you set it up. You can also look to join other collaborative boards inside Facebook groups focused on Pinterest or searching out collaborative boards while on Pinterest. There is no database for collaborative boards though.
If you do decide to start your own collaborative board, you will want to continue to nurture it.
You may want to set some ground rules like you can only post 1x per day and must not link to an sponsored post or whatever you choose. You can continue to add contributors if you have their email. Just go to the top left of the board and click the plus sign. You may also need to remove a contributor if they do not follow the rules you’ve set for the board.
3. Facebook Groups
If you search “Pinterest” on Facebook you’ll be able to find groups focused on Pinterest and helping others gain followers. A lot of these groups will do a daily post where members can share a link to one of their pins and in return pin 3 other people’s pins. This can help your pin gain some momentum from the get-go. It can also open you up to new audiences because it is usually a blogger repinning your pin.
The only drawback to the daily post in the groups is that if the bloggers participating don’t share a similar ideal client then the repin isn’t going to be seen by someone interested typically. I recommend trying out a few Pinterest-based groups to see what group you relate to best.
These 3 Pinterest Tools will help people get to your profile, but your profile must also look great for you to get more followers.
You’ll want to make sure you are doing these 3 things on Pinterest.
- Your Profile Picture & Username Name should represent YOU — not a company. If you have a site, link it in your bio and verify your site with Pinterest if possible.
- Use keywords in your biography and pins. If you are pinning about health and fitness – include that in your bio.
- Continue to pin great content consistently
Do you need more Pinterest help? You can get ALL of our Pinterest Tools in Rock Your Pins!
Pinterest has been a huge source of blog traffic for us, helped us attract our ideal client to us to join our network marketing team, and have mind-blowing success launching new fitness programs.
You can get all of our best tips, secrets and training in our online Pinterest Academy – Rock Your Pins!
Which of the 3 Pinterest Tools are you using?
Love the article? Pin it for quick reference: